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Set up Claude Desktop and Claude Code to work with the Outfox MCP server and Outfox plugin.

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Prerequisites

  • Active Claude subscription (Pro, Max, or API access)
  • Access to an Outfox account with organization membership

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Claude Desktop

Use the Outfox skills and plugin directly in Claude Desktop — works across Claude chat, Cowork, and Claude Code sessions.
1

Connect the Outfox MCP server

Open Customize in the sidebar, then select Connectors. Add a new MCP server with the URL:
https://app.outfox.ai/api/mcp
Claude will handle the OAuth flow and prompt you to sign in with Clerk.
2

Install the Outfox plugin

The Outfox plugin bundles skill documentation for the Outfox-native tool groups: brands and organizations, brand analysis, creative inspiration, creatives, and image generation. The rest of the surface — Meta Ads, the named briefs, and Shopify analytics — is discovered automatically from the MCP endpoint once you connect.
  1. Download the latest plugin: outfox-plugin.zip
  2. In Claude Desktop, open Customize in the sidebar.
  3. Under Personal plugins, click the + button.
  4. Select Upload plugin and choose the downloaded ZIP file. Claude Desktop Customize panel showing Personal plugins with the + button to add a new plugin
The plugin’s skills are now available in Claude chat, Cowork, and any Claude Code session launched from the desktop app.
3

Install individual skills (alternative)

If you prefer individual skills instead of the full plugin, upload them one at a time. After unzipping the plugin, each skill is its own folder under skills/ — outfox-resources, brand-analysis, creative-inspiration, creative, and image-generation. ZIP the folder you want, then:
  1. In Claude Desktop, open Customize > Skills.
  2. Click the + button and select Upload a skill.
  3. Choose the ZIP file. Claude Desktop Customize panel showing Skills section with the + button to upload a skill
Repeat for each skill group you want.

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Claude Code

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Setup

1

Install Claude Code

npm install -g @anthropic-ai/claude-code
2

Connect the Outfox MCP server

Add the Outfox MCP server via the Claude Code CLI:
claude mcp add --transport http outfox https://app.outfox.ai/api/mcp
Claude Code will handle the OAuth flow and prompt you to sign in with Clerk.
3

Install the Outfox plugin

The Outfox plugin gives Claude Code skill documentation for the Outfox-native tool groups: brands and organizations, brand analysis, creative inspiration, creatives, and image generation. The Meta Ads, brief, and Shopify tools come from the live MCP endpoint when you connect.Option A — Load for one session (development/testing):
claude --plugin-dir ./.claude/plugins/outfox
Option B — Register permanently for the project:Add outfox to enabledPlugins in .claude/settings.json (shared with team) or .claude/settings.local.json (personal, gitignored):
{
  "enabledPlugins": ["outfox"]
}
Outfox publishes updated tools to the MCP endpoint automatically — when Claude Code reconnects, it picks up the latest tool surface.
4

Run your first tool flow

Try a prompt like:
List my organizations, then search inspiration for strong skincare ads and generate a brief for my brand.